One-time work
Tune-Up
From $3,000, one time. Every page of your existing site enhanced, opened to AI search, and every wrong fact about your business tracked down across Google, Bing, Apple, and the directories AI reads. You keep your platform.
The Tune-Up is for an owner whose site is fine to keep but wrong in the details: titles that say "Home", a phone number that changed two years ago, a Business Profile with the wrong category, three directories with the old address. Engines read those details and leave you out. The Search Console cleanup on Insight Investigative Group, 106 pages whose titles, addresses, and structured data disagreed in small ways, is that work done on our own site.
Part one: the website
Every page on your site.
- Titles and descriptions improved so each page says what it is and where. No two pages with the same text.
- Headings put in order: one main heading per page, sections that match what people ask.
- Page copy stays in your words unless you want it changed. We make sure the facts an engine would quote are on the page and easy to find: your license number, your service area, your price if you publish one, your years in business.
- Structured data generated from one source of truth so the name, address, and phone in the markup are identical to the name, address, and phone on the page. One block per page, validated.
- Search Console and Analytics installed in accounts you own, if they are not already. Then we confirm the site is switched on for AI features in Search. Most owners have never opened that setting.
- Redirects and indexing checked: pages that 404, pages Google has never seen, pages that fight each other for the same search.
Part two: your profiles and listings
You log in and make the changes. We hand you a short list: where, what, the new value. It covers Google, Bing Places, Apple Business Connect, Yelp, the Better Business Bureau, your trade's own directories, and the data aggregators that feed the rest.
- Duplicate profiles to merge or remove.
- Primary and secondary categories: the ones your competitors who rank use.
- Service area by named places, not a radius, within Google's limits.
- Services with descriptions. Hours, holiday hours, attributes.
- Every directory with a wrong name, address, or phone, and the fix.
- Photos: which ones to take, of your own work, your place of business, and your team.
Part three: AI search
ChatGPT, Gemini, Perplexity, and Copilot answer from what they can read about you.
- AI crawlers allowed. Some hosts and firewalls block them without telling you. We check, and let in the ones that feed AI answers.
- Bing set up. Bing Webmaster Tools in your account, and every change sent to Bing the day we make it. ChatGPT and Copilot search draw on Bing.
- One set of facts. Name, address, phone, services, and hours the same on your site, your profiles, your listings, and your review sites.
- A before and after. We ask the AI tools who they name for your service in your town, before the work and after, and keep dated screenshots.
What the Tune-Up is not
It is not a rebuild. If your site is on a platform that will not let us edit titles, that regenerates page addresses when you rename a page, or that the vendor owns outright, we will tell you in the Audit and quote the Full Rebuild instead. We do not do a Tune-Up on a site we know is going to be thrown away.
It is not a promise of position. Google says meeting every requirement does not guarantee crawling, indexing, or serving. We make the site eligible and the facts correct.
What happens after
You get a written record of every change: the old value, the new value, the date. Titles and descriptions take days to weeks to show up in results. Profile edits take up to 48 hours. We check back at thirty days and send a one-page reading from Search Console. If you want the work maintained, the Maintain plan is $500 a month and starts after the Tune-Up, never before.
How long it takes
Two weeks or less from the day we have edit access. Access is in your accounts. We are added as a manager, never the owner.